Remember the aroma of freshly roasted peppers from your childhood. At Idicel, we roast the capsicums on the grill, clean them by hand and put them in the cauldron over a wood fire so that the flavors remain alive in the jar that will reach you.

Made from quality ingredients, with refined cocoa beans straight from the source and following an artisan process, made by hand, our bean to bar chocolate gives you a moment of joy every time.

The sweet is the first product prepared by us at Idicel, together with Aunt Veronica. We picked all the fruits in the area and started boiling them in the kettle in the yard. This is how Răzvan Idicel was born. At the mouth of the cauldron on a wood fire, to a good word and dreams for the future.

We specialized in corporate gifting and annually deliver thousands of boxes for the employees of top companies in Romania.

For us, people and the product come first, and we measure success by the satisfaction of customers who consume our products and recommend them further.

When I started making jam over a wood fire in Satul Idicel I didn't know I would get this far but I knew that every challenge comes with a purpose.

I invite you to watch the #GataDeBusiness episode made by Andreea Esca together with our partners and friends from Raiffeisen Bank

At the edge of the Idicel forest, I spoke with Andreea Rosca from The Vast and Curios about the lessons I learned in entrepreneurship, the vicissitudes I went through until I made the factory, about how we cook in a cauldron on fire of wood hundreds of thousands of jars per year and the values ​​we believe in at Idicel.